Similarly, clothing designers such as Steve Madden and Michael Kors have featured on ‘Bitmoji Fashion’ – the feature that allows users to personalise their avatars with a particular outfit. We’ve already seen the likes of Pixar and HBO create personalised Bitmojis, released in celebration of new movies and TV series. Why Jamie Oliver’s new emoji chatbot actually works surprisingly well What are the challenges? You can customise your 3D Bitmoji header by tapping it or pulling down on your Profile card. With 74% of all online sharing activity occurring in this space, it presents a mammoth opportunity for marketers. What is a 3D Bitmoji Your Snapchat profile features your 3D Bitmoji front and centre. Unlike other forms of online content, the biggest benefit of Bitmoji is that it enables the infiltration of ‘ dark social’ – i.e. Get a mind blowing taste of #PepsiMaxCherry with our Snapchat lens for today only! Send your snaps to PepsiMaxUK! While Snapchat’s Discover and Stories features already allow brands to connect with fans, Bitmoji will provide yet another way for this to happen, specifically appealing to a millennial market who already use the app in every day conversations.īitmoji will allow brands to create unique animated sketches that advertise their particular products or services, similar to sponsored Snapchat Lenses which saw the likes of Pepsi Max and Taco Bell create their own filters. With consumers spending more time on mobile devices than ever before, social media has become awash with branded content.

Bitmoji snapchat